公关

gōng guān

HSK 2.0 Level 6 HSK 3.0 Level 7 Noun Uncommon

Definitions

1. public relations

Word relationships

Related words

3 items

• 宣传 xuān chuán 宣传 xuān chuán to disseminate 公关 is public relations; 宣传 is propaganda or publicity, often government-related: to disseminate
• 广告 guǎng gào 广告 guǎng gào to advertise 广告 is advertising, a part of public relations activities: to advertise
• 形象 xíng xiàng 形象 xíng xiàng image 形象 is image, often managed through 公关: image

Usage notes

Collocations

Commonly used as 公关部 (public relations department), 公关危机 (PR crisis).

Common mistakes

Don't confuse 公关 with 广告; 公关 is about managing reputation, not just advertising.

Example Sentences

1 shown

这家公司需要做好 公关 。

This company needs to do a good job in public relations.

AI-generated examples are marked with this icon.

Child Words of 公关

• 公 公 gōng: public
• 关 关 guān: mountain pass